Kansas City Royals Name Circa Sports As Official Sports Betting Partner
The Kansas City Royals finally have a Missouri-based sports betting partner.
- Circa Sports fills the sportsbook partnership left by Underdog.
- The video gaming operator will make its official debut Friday.
- The arrangement consists of fan integrations and marketing signage.
The Major League Baseball group announced Monday that it struck a contract with Circa Sports, a Las Vegas-based operator that got one of the two untethered Show-Me State sports betting licenses in 2015.
The Royals had a sports betting partnership with Underdog in late 2025, but the operator left the state before sports betting introduced on Dec. 1 to concentrate on other products. Circa now fills that function.
"Since launching Circa Sports in Missouri last December, we've grown to appreciate the local sports community - and the Kansas City Royals are at the heart of it," Derek Stevens, Circa Sports CEO, said. "This partnership has to do with creating superior experiences around the game - from the ballpark to the sportsbook - and giving Royals fans access, energy, and a level of engagement that feels genuine to how they follow baseball."
Getting in touch with Royals fans
Circa's handle the Royals will include and future promos. There will likewise be fan experiences and "VIP hospitality moments," the partners stated.
Circa will officially debut at Royals Rally Casino Night at Kauffman Stadium on Friday. The sportsbook and gambling establishment resort operator will provide away 10 reward packages for a two-night stay at its Vegas residential or commercial property.
"We all know the passion Royals fans have for their group, and this partnership with Circa Sports uses more methods for them to get in touch with the game they like," Cullen Maxey, president of business operations for the Kansas City Royals, said. "From special occasions at Kauffman Stadium to special experiences beyond the ballpark, we're excited to work with Circa to bring brand-new methods for fans to get in touch with the Royals."
The wait is over
Underdog, the everyday dream sports operator, had actually partnered with the Royals to acquire market access. However, the business left Missouri sports wagering days before the launch, ending its multi-year contract and leaving the Royals searching for a sportsbook partner for 2 months. Underdog likewise closed down its North Carolina sportsbook in December.
Circa joined DraftKings as one of the two sportsbooks to get market gain access to without partnering with a professional group or casino operator. It was a big win for Circa, which caters to a more professional gambler with its higher limits and low juice.